It is very important to know how is your content perceived by your audience, especially when you put lots of time and effort into your articles. 

Finished Reading rate certainly gives you an understanding whether your readers were interested enough in the content provided. It shows you the percentage of readers that actually scrolled the article to the very end.

Not only you see the readability rate, you also can track how your audience consumes publication from the  top to the bottom using our Scrolling map.

It is quite straightforward, yet really informative. 

The article is divided into 4 equal parts.  The percentages above each part stand for the percentage of readers who started reading it, i.e. 100% started reading the article, 80% made it to the half of the text and only 61% actually finished reading it. 

This gives you an idea of where exactly your readers decided to leave the article and make changes accordingly  (placing internal links, editing the lay out or text itself). 

You may also filter scrolling map by the devices (desktop, tablet, mobile) to see how it impacts audience behaviour. 

To track the readability data from your website we use data-io-article-url attribute from the markup. An article can have 0% readability if there is no attribute on the page or the link in the attribute differs from the URL in the browser search bar.

If any questions left, feel free to contact our support team via the chat :)

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